Summary 

In June 2020, the brand new vivo X50 Pro was launched, it's revolutionary Gimbal Camera System give users an extremely stable sports shooting experience and record beautiful moments without professional photographic equipment.
 
In order to show the excellent shooting capabilities of the X50 Pro Gimbal Camera System, vivo organized a vibrant technology and fashion shooting, Wonderlabs was very honored to be invited to provide and compile a robotic arm dance against the celebrity for the footage.
 
After many times of rehearsal and details adjustment, the shooting was finally taken place in a retro warehouse on June 25th. Our story is about the actor meeting and dancing battle with a robotic arm holding X50 Pro. In the end, the actor took the vivo X50 Pro from the robotic arm to view the photos.
 
Every movement of the robotic arm was thoughtfully designed, battle with the celebrity's rhythmic dance in action, each pause and movement of the robotic arm was in line with the beat of the music especially in the fast-paced BGM. Finally, we were very proud that a super cool video was presented.
 
Behind the scene:
Different from traditional industry robot system, this project require the robot arm to match the music beats while moving and same time have the flexciblity to adjust moving path to achieve director's shooting requirement. In order to do that, we developed the real time robot control system so that all the movements can be adjusted in realtime and within milliseconds.
 
Brand
vivo
 
Agency
Fred & Farid