The new high-end SUV Ford EVOS was grandly launched at the 2021 Shanghai Auto Show. Wonderlabs was very honored to be commissioned by Imagination to present a set of dynamic art installations for the booth, conveying FORD's new "Potential Energy Aesthetics" design language!
The concept of the installation comes from Imagination, which is inspired by the observation of life. We are very happy to have the opportunity to bring the idea from concept to reality.
At the auto show, consumers can experience Ford's sensibility and creativity in the details of life through personal interactions such as hearing, sight and touch.
Client
FORD
Event agency
Imagination
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