Summary 

On August 7, Nike’s classic running shoe family—Pegasus , Vomero and Structure —comes together in a new lineup designed around different running sensations.
 
From varying foot types to unique stride patterns, this campaign is built to help runners like you find the ideal fit—through real data, not guesswork.
 
In 16 select Nike stores across the country, we’re launching the Nike Foot Scanning Experience, a tech-driven in-store service that analyzes your foot shape and gait to match you with the right type of cushioning. Because choosing the right shoes starts with knowing your feet.
 
Your Feet Deserve a Professional Check-In
Foot pressure distribution. Arch height. Pronation patterns.
These subtle but important biomechanical differences are often hard to notice—but they matter.
Our in-store test captures these insights and generates a personalized foot report. Based on your foot and movement profile, the system will recommend a running shoe direction—responsive, cushioned, or stable—that best supports your body.  
 
Visit the Store，Find Your Fit， Feel the Difference
There’s no one-size-fits-all in running. Every foot needs its match—and every runner feels their shoes differently once they’re on.
The Nike Foot Scanning Experience is now live in 16 Nike stores nationwide. Try on shoes across all three cushioning directions and discover how your perfect fit actually feels.
Better runs start with better choices.
Whether you’re just getting started or chasing your next PB, there’s a solution made for you.
Come try it out—run your way, your fit.
 
Client
NIKE